Prepared for Kate with AI assistance. Examples are illustrative, not customer testimonials.

Explain the service before optimising the settings

Use a clear heading, specific service information and relevant internal links. Give each page an appropriate title and description in the editor. Published sites provide sitemap and canonical information, but you still need useful content. Avoid ranking guarantees, repetitive keywords and pages that differ only by a place name.

Practical checklist

  • Answer a real customer question
  • Write a clear page heading
  • Set a distinct title and description
  • Link related pages naturally
  • Check the published sitemap

A prompt to try

Draft a homepage for [business] that explains [service] to [audience] in [real service area]. Use natural language, accurate facts and no ranking promises.

Your next step

Improve the information customers need first, then review the technical SEO settings.

Further reading