SEO & domains
Business website SEO basics: make each page useful and understandable
SEO starts with a page that answers a real customer question. Technical settings help search engines interpret the site, but they do not make unclear…
KATE / Guides & ideas120 guides
SEO & domains
Practical answers about your first website, AI prompts, costs, design and being discoverable in search.
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SEO & domains
Write useful page titles for your business website
A page title should identify the page's subject clearly. Distinct titles help you organise a site and give search engines useful context without…
SEO & domains
Business website meta descriptions: explain the reason to visit
A meta description is a short summary of what a page offers. It is useful context, not a guarantee of the exact snippet a search engine will display.
SEO & domains
What is a sitemap, and does your business website need one?
A sitemap lists public page addresses for search engines. It helps communicate the site's structure, but submitting one does not guarantee indexing or…
SEO & domains
Use Google Search Console to understand your new website's visibility
Search Console gives site owners information about Google's view of their website. Use it to investigate discovery and indexing instead of judging…
SEO & domains
Canonical website addresses: why one main URL matters
A business site can have a platform address and a custom domain. Choosing a main address helps keep sharing and search metadata consistent as the site…
SEO & domains
Connect a custom domain to your business website: the practical steps
A custom domain gives customers a recognisable address. Connecting it involves your domain registrar and the website platform, not just typing the name…
SEO & domains
Domain vs hosting: a plain-English explanation for business owners
A domain is the address people use. Hosting is the service that delivers the website. Understanding the distinction helps you compare offers and keep…
SEO & domains
Connecting a website domain without disrupting business email
A domain can route both a website and email. Website setup should not mean deleting records for unrelated services that your business already relies on.
SEO & domains
Choose readable page URLs before you publish your website
A page path should make sense to a visitor and remain stable over time. Simple paths are easier to share and maintain than long strings of repeated…
SEO & domains
When should a website page be marked noindex?
A noindex setting asks search engines not to index a page. It is useful for public pages that should not appear in search, but it is not access control.
SEO & domains
Explain your real service area without creating location spam
Customers need to know whether you serve their area. One accurate explanation is more useful than dozens of nearly identical pages with different place…