AI prompts
Use AI to draft an honest About section
An About section should explain the business in a believable way. You do not need an invented founding story, dramatic mission or years of experience…
KATE / Guides & ideas120 guides
AI prompts
Practical answers about your first website, AI prompts, costs, design and being discoverable in search.
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AI prompts
Write better contact copy with an AI website prompt
Contact copy should tell visitors how to start a conversation and what information is useful. It should not imply a response time or availability you…
AI prompts
AI website drafts: why you should never invent testimonials
A convincing testimonial is still misleading if nobody said it. AI-generated customer quotes, names and business results must not be presented as…
AI prompts
AI images for business websites: attractive is not always accurate
An AI image can establish a visual mood, but it should not misrepresent your products, premises or completed work. Choose where illustration is…
AI prompts
AI website draft review: a checklist before you click Apply
Applying an AI draft changes the content you are working on. Review the whole result first, especially when the current website already contains useful…
AI prompts
Keep a reusable AI website brief for future drafts
A saved brief reduces the need to explain your business from scratch. It also helps prevent different drafts from describing the same service in…
AI prompts
Explain what makes your business different in an AI prompt
A useful distinction is something customers can understand and you can support. Asking AI to make the business sound unique often produces empty…
AI prompts
What information should you leave out of an AI website prompt?
A website brief does not need customer records, passwords or confidential documents. Provide the smallest amount of information required to draft…